Sunday, January 20, 2013

Through the Years

    Media is a crucial part of our culture, especially social media. It's become our way of communicating and truthfully it's become one of the most persuasive and influential aspects of our society. We thrive off of staying "in the know" and having information at a moment's notice.

   Media and our culture wasn't always this way, we used to be elated over talking on the telephone or listening to a radio broadcast. A textbook called Strategic Media Decisions explains major changes that media has experienced through the years. It's changed, it is more accessible and it's a social outlet as well as an information source. We survive off of media. Through the years it's evolved from creating the printing press to Facebook, and Twitter taking over. In a lot of ways, media has become more and more influential.

   I will be the first to admit I love media and social media specifically. I love having access to information in the blink of an eye and I love the "popularity" social media gives you. However, I do think that media has more of an influence now than it ever did years ago. Today, advertisements, daily news, and television have become major ways of influencing homes and decisions. A yahoo article called "media influence in our society," talks about how our culture is so accustomed to technology, and media and the way it is a major aspect of our society. It's ironic how something like the printing press opened the door for mass media becoming en-grained in our everyday lives. We can't even turn on the tv or listen to the radio without media having some impact on thought or action.

  I love media. I love that it impacts our culture, however sometimes it's interesting to take a look back through the years and see how media has developed into a major aspect of our culture.

This youtube video really captures where media started and what it has evolved to throughout the years and paints a picture of how much of an influence it has over our society. We thrive off of media and our culture has been built around it.
http://www.youtube.com/watch?v=Vm5Zgkwnp_g



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